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Episode 130:

From Business Intelligence to Product Analytics and Beyond with Vijay Ganesan of NetSpring.io

March 15, 2023

This week on The Data Stack Show, Eric and Kostas chat with Vijay Ganesan, Co-Founder and CEO at NetSpring.io. During the episode, Vijay discusses product analytics, the maturation of BI, data warehousing instead of time-series databases, event-based data, and more.

Notes:

Highlights from this week’s conversation include:

  • Vijay’s background in data (2:09)
  • The journey of founding ThoughtSpot and its impact in the world of BI (2:49)
  • The maturation of BI (6:34)
  • What is NetSpring.io? (8:21)
  • Bridging the gap of BI and product analytics (14:41) 
  • Why data warehouses and not time-series databases? (19:58)
  • The difficulty of using SQL in product analytics (28:35)
  • Challenges in pricing models for product analytics and tooling (35:41)
  • Combining analytics and attribution (42:00)
  • What’s the next wave of product analytics? (47:28)
  • Final thoughts and takeaways (53:41)

 

 

The Data Stack Show is a weekly podcast powered by RudderStack, the CDP for developers. Each week we’ll talk to data engineers, analysts, and data scientists about their experience around building and maintaining data infrastructure, delivering data and data products, and driving better outcomes across their businesses with data.

RudderStack helps businesses make the most out of their customer data while ensuring data privacy and security. To learn more about RudderStack visit rudderstack.com.

About the Podcast

Each week we’ll talk to data engineers, analysts, and data scientists about their experience around building and maintaining data infrastructure, delivering data and data products, and driving better outcomes across their businesses with data.

To keep up to date with our future episodes, subscribe to our podcast on Apple, Spotify, Google, or the player of your choice.

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