The PRQL: What Does the Modern Data Stack Mean to Normal Companies?

January 30, 2023

In this bonus episode, Eric and Kostas preview their upcoming conversation with Pedram Navid of West Marin Data.


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Eric Dodds 00:05
Welcome to The Data Stack Show prequel where we give you a preview of the show we just recorded. We just talked with Pedram Navid, who has done lots of interesting things and data. If you’re listening to the show, there’s a good chance that you’ve run across one of his articles on substack, discussing any number of topics. He’s written some really helpful, really thought provoking pieces. And it was really a pleasure to have him on the show. Costas, I’m going to preview the show by asking you a question. In terms of the modern data stack, which is a subject that came up, what percentage of companies out there, let’s just say maybe in the US to limit the sample size, even know what the modern data stack is, or are familiar with the term modern data stack?

Kostas Pardalis 01:00
I think most of the companies don’t even know what the data stack is. Yeah, I don’t know. I mean, it’s like it’s a marketing term. That’s started, like from Silicon Valley. And I’m okay. Like, for the people who live here, it feels like it’s the whole world or whatever, but it’s a small bubble. And then when I say bubble, I’m like, didn’t mean bubble. Like, it’s just like, our own little words here, you know, like, we still happens. How’s it singers all hard to break out of these and wake everyone, like aware of all the different technologies, and why these architectures like deeper ends and why it is important, who or why it’s like, better than whatever had in the past. And like, all these things, oh, it’s work in progress. And all like, brilliant marketeers like you have a lot of work to do. Make sure that language educate the whole planets on the needle, the modern data set?

Eric Dodds 02:10
Well, I think to steer the conversation away from my egregious sins of confusing the world with marketing terminology. Pedram had the point, when we talked about this, that, you know, going from working at a, you know, really popular early stage data startup to being a consultant helping companies tried to work on what we call a data stack. One of his main takeaways was that we’re so far ahead of are ahead of, you know, he said, you know, his clients even, like, so much more advanced than the rest of the world in terms of, you know, where we’re at, and thinking about the data stack. And even the complexity of the tooling, itself, that it really is a bubble or an echo chamber, which is really challenging. We did talk with him about how to break out of that, which was super interesting. And then we also talked a lot about modern tooling. And you had a great conversation with him about duck dB, which I found really interesting. And, you know, definitely if anyone listening is interested in Duck Dee Dee, tune in because Costas and bedrooms conversation about why people love duck DB was really interesting. Because it’s, it’s really exploded, so and then of course, we talked about data stacks at early stage startups, which we hadn’t really discussed on the show. So tons and tons of good information and good topics. You’re not going to want to miss this one. So definitely tune in and we will catch you on the next one.